Sustained Efficacy of Long-Acting Cabotegravir for PrEP Among Cisgender Women – Findings from HPTN 084 Study

DURHAM, N.C., July 28, 2022 (GLOBE NEWSWIRE) — Researchers from the HIV Prevention Trials Network (HPTN) presented updated results from the HPTN 084 long-acting cabotegravir (CAB) for pre-exposure prophylaxis (PrEP) study at the AIDS 2022 conference in Montreal. New findings show reductions in HIV incidence were sustained in the 12 months following trial unblinding (November 5, 2020, through November 5, 2021).

“These results are encouraging as CAB efficacy was sustained during the 12 months following unblinding, confirming a high level of protection against HIV acquisition among study participants assigned female at birth,” said Dr. Sinead Delany-Moretlwe, HPTN 084 protocol chair, director of research at Wits RHI, and research professor at the University of the Witwatersrand in Johannesburg, South Africa.

HPTN 084 is an ongoing Phase 3 randomized, controlled trial that previously demonstrated the superiority of ViiV Healthcare’s long-acting cabotegravir compared to daily oral tenofovir/emtricitabine (TDF/FTC) for HIV prevention in individuals assigned female at birth. The blinded portion of the trial was stopped at a planned interim review in November 2020 due to evidence of superior efficacy when compared to daily oral TDF/FTC. Participants were subsequently unblinded and continued their original randomized study regimen pending a protocol amendment to offer open-label CAB.

“HIV infection continues to threaten the health of women worldwide,” said Dr. Myron Cohen, HPTN co-principal investigator, and director of the Institute for Global Health at the University of North Carolina in Chapel Hill. “Empowering women with safe and effective PrEP options is critical to reducing HIV as a global health threat.”

HPTN 084 enrolled 3,223 cisgender women at research sites in Botswana, Eswatini, Kenya, Malawi, South Africa, Uganda, and Zimbabwe. Twenty-three incident infections (3 CAB, 20 TDF/FTC) were detected in the 12-month unblinded period. Of these, two (1 CAB, 1 TDF/FTC) were determined to have occurred during the blinded phase. Only one of the CAB cases (blinded phase case) had ever received an injection. An additional 83 confirmed pregnancies (43 CAB, 40 TDF/FTC) occurred in the unblinded period. No congenital anomalies were reported.

“The additional pregnancy incidence data highlight the importance of establishing the safety and pharmacology of CAB among pregnant individuals,” said Dr. Wafaa El-Sadr, HPTN co-principal investigator, director of ICAP, and professor of epidemiology and medicine at Columbia University in New York.

HPTN 084 was co-funded by NIAID, the Bill & Melinda Gates Foundation, and ViiV Healthcare. Study product was provided by ViiV Healthcare and Gilead Sciences, Inc. Three other NIH institutes also collaborated on HPTN 084: the National Institute of Mental Health, the National Institute on Drug Abuse, and the Eunice Kennedy Shriver National Institute of Child Health and Human Development.

About HPTN

The HIV Prevention Trials Network (HPTN) is a worldwide collaborative clinical trials network that brings together investigators, ethicists, community members, and other partners to develop and test the safety and efficacy of interventions designed to prevent the acquisition and transmission of HIV. The U.S. National Institute of Allergy and Infectious Diseases, the U.S. National Institute of Mental Health, Office of The Director, the U.S. National Institute on Drug Abuse, and the Eunice Kennedy Shriver National Institute of Child Health and Human Development, all part of the U.S. National Institutes of Health, co-fund the HPTN. The HPTN has collaborated with more than 85 clinical research sites in 19 countries to evaluate new HIV prevention interventions and strategies in populations with a disproportionate HIV burden. The HPTN research agenda – more than 50 trials ongoing or completed with over 161,000 participants enrolled and evaluated – is focused primarily on discovering new HIV prevention tools and evaluating integrated strategies, including biomedical interventions combined with behavioral risk reduction interventions and structural interventions. For more information, visit hptn.org.


Eric Miller
HIV Prevention Trials Network (HPTN)
9193846465
emiller@fhi360.org

Chargebee Enables Subscription Businesses to Combat Economic Turmoil with 2022 Summer Product Release

New Product Launch Leans Heavily on Customer Retention, Monetization and Streamlining Revenue Operations

San Francisco, Calif., July 28, 2022 (GLOBE NEWSWIRE) — Chargebee, the leading subscription management platform, today announced its Summer 2022 Product Release. The slate of new products and features is focused on enabling high-performing subscription businesses to monetize their existing customers and fend off the growing threats of a tumultuous economy. These new products help businesses build their cash reserves and maintain their customer base at a time when many businesses – and their customers – are struggling with the realities of inflation and drying up of venture capital, the lingering effects of COVID-19 and a decimated global supply chain.

The centerpiece of Chargebee’s Summer 2022 Product Release is Chargebee Retention, formerly Brightback, which along with Chargebee Receivables (numberz), and RevRec (RevLock), all acquired by Chargebee over the last 18 months, represent Chargebee’s initial foray into becoming a true multi-product company.

Chargebee Retention allows businesses to focus on keeping the customers they already have at a time when both businesses and consumers are being forced to evaluate everything in their portfolios and make difficult decisions. Chargebee Retention enables businesses to customize cancellation experiences with offers geared towards continuing the customer relationship and allows businesses to test out personalized retention-magnet strategies to minimize voluntary churn and strengthen customer lifetime value with an ROI of as much as 800%.

“For subscription businesses, acquiring new customers is at least 2.5 times more expensive than upselling or expanding an existing customer. This factor can be even higher with intelligent automation that decreases customer churn while increasing the chances of expansion,” said Mark Thomason, IDC Research Director responsible for Digital Business Models and Monetization practice. “While these retention capabilities are critical during these tumultuous times, keeping happy customers is always in vogue.”

Chargebee Receivables helps businesses improve their cash flow management processes by automating accounts receivable workflows. Subscription businesses will now be able to efficiently automate their entire accounts receivables workflow and process from purchase to payment. In addition, Chargebee Receivables also lets businesses proactively engage with customers on predicted payment failure to minimize involuntary churn and increase customer retention.

“Customer retention has become an even bigger focus for us over the past year or so,” said Bob Viscount, Vice President at Silhouette U. “The economy has changed a lot, and we’ve been looking for a solution that helps mitigate some of the cancellations we’ve been seeing.  Customers have chosen to cancel due to cost and having an option to deflect some of these cancellations with a tailored offer in the moment has been a huge boost to our business. Chargebee Retention has proven to be a value-add to our business and has allowed us to provide customers with a comprehensive review of what they’d be giving up while also leveraging offers when needed. The results in a very short amount of time have convinced me that this needs to be a critical component to our business moving forward.”

The volatility of today’s market landscape has forced businesses to become adaptable and nimble in ways they hadn’t previously expected, tinkering with package and feature offerings and providing new and different services to customers at different price points.  The new Chargebee Entitlements offers businesses more control over this new path and enables them to upsell to existing customers by showing them value. Chargebee Entitlements enables businesses to “value-test” and experiment with different packaging and pricing options, better control feature launches with roll-outs to small subsets of customers, and go to market faster. Chargebee Entitlements helps go-to-market teams provide feature access to customers beyond their plan on the flip of a switch, which can be used to incentivize plan upgrades and free-to-paid conversions.

“We’ve spent months engaging with our customers, learning the ins and outs of their businesses and working with them to determine what types of tools they want and need to face their current challenges head-on,” said John Pearce, Vice President of Product Management at Chargebee. “In those conversations, the focus almost always homed in on retaining customers, building long-lasting customer relationships and understanding how Chargebee can help businesses monetize their existing customer base. Chargebee Retention, Chargebee Receivables and Chargebee Entitlements are a direct result of our findings and our desire to give our customers exactly what they need to build and scale their businesses, even in these trying times.”

The complete list of features in Chargebee’s Summer 2022 Product Release, which also includes in-app purchase management, multi-entity management, integration with PandaDoc to manage quote-based subscription workflows, a RevRec integration that helps businesses recognize revenue in local currency and avoid challenges that hinder growth, and RevRec’s ASC 606 expense recognition, can be found here: https://www.chargebee.com/summer-release-2022/

About Chargebee

Chargebee is the subscription management platform that automates revenue operations of over 4,500 subscription-based businesses from startups to enterprises. The SaaS platform helps subscription businesses across verticals, including SaaS, eCommerce, e-learning, IoT, Publications, and more, manage and grow revenue by automating subscription billing, invoicing, payments, and revenue recognition operations, provides key metrics, reports, and business insights and now offers Chargebee Retention and Chargebee Receivables. Founded in 2011, Chargebee counts businesses, like Okta, Freshworks, Calendly, and Study.com amongst its global customer base. Learn more about Chargebee at www.chargebee.com.

Jake Katz
Chargebee
jake.katz@chargebee.com

Trip.com and Ctrip celebrate the return of travel by announcing their strategic partnership with Hylink Digital

Hylink offers full-service advertising through its Travel + Travel Retail practice, Hylink Travel, will offer travel brands exclusive opportunities and resources on the Trip.com and Ctrip platform through our partnership

LOS ANGELES, July 27, 2022 (GLOBE NEWSWIRE) — Hylink Digital (Hylink), a 30-year award-winning full-service global agency, was announced as the official strategic partner of Trip.com and Ctrip for the Americas (North and South America). This marks the first of its kind between an advertising agency and an international online travel agency.

As tourism returns, destination marketers, travel brands and travel marketers can expect not only more value from their existing services, but also better rates and exclusive access to inventory and content creation through this partnership.

“We have always had a deep relationship with Hylink, and this particular partnership is very timely as global travel resumes. We anticipate seeing a full recovery within the global travel center,” says Edison Chen, General Manager of Trip.com and Ctrip Partnerships.

In this historic year for travel, it is evident that the travel industry is changing, and the future of travel will look like partnerships like this one. “Trip.com’s business model works across all industries that intersect with travel, be it travel tourism, destination marketing, travel retail, healthcare, education, or travel brands,” says Humphrey Ho, Managing Partner, Americas at Hylink Digital.

Trip.com Group Limited
Website: https://us.trip.com/?locale=en_us
Facebook: https://www.facebook.com/Trip/
Instagram: https://www.instagram.com/trip/
Twitter: https://twitter.com/Trip/
WeChat: https://pages.trip.com/images/social-media/wechatQRCode.png
YouTube: https://www.youtube.com/c/TripOfficial

Hylink Digital
Website: https://hylinkgroup.com/
Instagram: https://www.instagram.com/hylinkdigital/?hl=en
Twitter: https://twitter.com/hylinkdigital
LinkedIn: https://fr.linkedin.com/company/hylink

About Trip.com Group
Trip.com Group Limited, formerly Ctrip.com International, is a Chinese multinational online travel company that provides services including accommodation reservation, transportation ticketing, packaged tours and corporate trave management.

Trip.com is A NASDAQ listed company since 2003 (NASDAQ: TCOM) with more than 1.4 million hotels in 200 countries and regions and a far-reach flight network of over 2 million flight routes connecting more than 5,000 cities around the world. The agency has built an extensive hotel and flight network that gives customers an array of global options.

About Hylink Digital Solutions
Hylink Digital (Hylink) is a fully integrated independent international advertising and communications agency with more than 20 offices worldwide and an American headquarters both in Los Angeles, California and in New York, New York. Ranked #1 Digital Agency by China Internet (CI) Weekly Magazine for 14 consecutive years in a row between 2008-2021. Hylink has also been a multi-year Effie China award recipient for Most Effective Independent Agency Network of the Year and was identified as a fastest growing agency by Adweek in 2021. Hylink Digital has won 32 awards at the 2021 Interactive Creative & Media Marketing Awards (formerly the Modern Advertising Awards).

Hylink comprises industry-leading units in the following disciplines: digital media, interactive creative, programmatic, SEM, content marketing and investment, EPR/social, research, and insights. Hylink services Fortune Global 500 companies, from both headquarters in China and the U.S., and has supporting offices globally. For more information, visit www.hylinkgroup.com, or follow Hylink on LinkedIn or Twitter at @hylinkdigital.

Media Contact: Alana Reid

Name: Alana Reid

Email: alana.reid@hylinkgroup.com

Trip.com et Ctrip célèbrent le retour des voyages en annonçant leur partenariat stratégique avec Hylink Digital

Hylink propose un service complet de publicité par le biais de ses activités Travel + Travel Retail, Hylink Travel, et proposera aux marques du secteur du voyage des opportunités et des ressources exclusives sur la plateforme Trip.com et Ctrip grâce à notre partenariat

LOS ANGELES, 28 juill. 2022 (GLOBE NEWSWIRE) — Hylink Digital (Hylink), une agence mondiale de services complets primée dont la création remonte à 30 ans, a été annoncée comme partenaire stratégique officiel de Trip.com et Ctrip pour l’Amérique du Nord et l’Amérique du Sud. Ce partenariat est le premier en son genre entre une agence de publicité et une agence de voyages en ligne internationale.

Avec le retour du tourisme, les spécialistes du marketing de destination, les marques du secteur du voyage et les spécialistes du marketing de voyage peuvent s’attendre grâce à ce partenariat non seulement à une plus grande valeur de leurs services existants, mais également à de meilleurs tarifs et à un accès exclusif à la création d’inventaires et de contenu.

« Nous avons toujours entretenu une relation étroite avec Hylink, et ce partenariat spécial arrive à point nommé alors que les voyages mondiaux reprennent. Nous prévoyons une reprise complète au sein du centre mondial du voyage », a déclaré Edison Chen, directeur général de Trip.com et Ctrip Partnerships.

Au cours de cette année historique pour les voyages, il est évident que l’industrie du voyage évolue, et l’avenir du voyage ressemblera à des partenariats comme celui-ci. « Le modèle commercial de Trip.com fonctionne dans tous les secteurs qui s’entrecroisent avec le voyage, qu’il s’agisse de voyages touristiques, du marketing de destination, du Travel Retail, des soins de santé, de l’éducation ou des marques du secteur du voyage », a déclaré Humphrey Ho, associé directeur des Amériques chez Hylink Digital.

Trip.com Group Limited
Site Web : https://us.trip.com/?locale=en_us
Facebook : https://www.facebook.com/Trip/
Instagram : https://www.instagram.com/trip/
Twitter : https://twitter.com/Trip/
WeChat : https://pages.trip.com/images/social-media/wechatQRCode.png
YouTube : https://www.youtube.com/c/TripOfficial

Hylink Digital
Site Web : https://hylinkgroup.com/
Instagram : https://www.instagram.com/hylinkdigital/?hl=en
Twitter : https://twitter.com/hylinkdigital
LinkedIn : https://fr.linkedin.com/company/hylink

À propos de Trip.com Group
Trip.com Group Limited, anciennement Ctrip.com International, est une société multinationale chinoise de voyage en ligne qui fournit des services comprenant la réservation d’hébergements, la billetterie de transport, les visites groupées et la gestion des voyages d’affaires d’entreprise.

Trip.com est une société cotée au NASDAQ depuis 2003 (NASDAQ : TCOM) avec plus de 1,4 million d’hôtels dans 200 pays et régions et un réseau aérien étendu de plus de 2 millions d’itinéraires de vol reliant plus de 5 000 villes à travers le monde. L’agence a élaboré un vaste réseau hôtelier et aérien, qui propose à ses clients un éventail d’options mondiales.

À propos d’Hylink Digital Solutions
Hylink Digital (Hylink) est une agence internationale indépendante entièrement intégrée de publicité et de communication comptant plus de 20 bureaux dans le monde entier et des sièges sociaux américains à Los Angeles, en Californie et à New York, dans l’état de New York. Agence numérique classée n° 1 par le magazine hebdomadaire China Internet (CI) pendant 14 années consécutives entre 2008 et 2021. Hylink a également reçu pendant plusieurs années le prix Effie China récompensant le Réseau d’agences indépendantes le plus efficace de l’année et a été reconnue comme l’agence à la croissance la plus rapide par Adweek en 2021. Hylink Digital a remporté 32 prix lors des Interactive Creative & Media Marketing Awards 2021 (anciennement les Modern Advertising Awards).

Hylink comprend des unités leaders du secteur dans les disciplines suivantes : médias numériques, création interactive, programmatique, SEM, marketing de contenu et investissement, EPR/social, recherche et informations. Hylink dessert les entreprises Fortune Global 500, depuis leur siège social en Chine et aux États-Unis, et possède des bureaux d’appui dans le monde entier. Pour tout complément d’information, veuillez consulter www.hylinkgroup.com, ou suivez Hylink sur LinkedIn ou Twitter sur @hylinkdigital.

Contact auprès des médias : Alana Reid

Nom : Alana Reid

E-mail : alana.reid@hylinkgroup.com

Trip.com e Ctrip comemoram retorno das viagens com uma parceria estratégica com a Hylink Digital

A Hylink, que oferece publicidade de serviço completo por meio da sua prática de Travel + Travel Retail, a Hylink Travel, passará oferecer às marcas de viagens oportunidades e recursos exclusivos na plataforma Trip.com e Ctrip com esta parceria

LOS ANGELES, July 28, 2022 (GLOBE NEWSWIRE) — A Hylink Digital (Hylink), uma agência global de serviços completos premiada por 30 anos, foi escolhida a parceira estratégica oficial da Trip.com e da Ctrip para as Américas (América do Norte e do Sul). Esta é a primeira parceria deste tipo entre uma agência de publicidade e uma agência de viagens online internacional.

Com o retorno do turismo, os profissionais de marketing de destino, marcas de viagens e profissionais de marketing de viagens podem esperar mais lucros com seus serviços, além de tarifas melhores e acesso exclusivo ao estoque e à criação de conteúdo por meio dessa parceria.

“Sempre tivemos um relacionamento profundo com a Hylink, e essa parceria em particular é muito oportuna com o retorno das viagens em todo o mundo. Devemos ter uma recuperação total com as viagens em todo o mundo”, disse Edison Chen, Gerente Geral da Trip.com e da Ctrip Partnerships.

Neste ano histórico para viagens, é evidente que a indústria de viagens está mudando, e o futuro das viagens contará com parcerias como esta. “O modelo de negócios da Trip.com funciona em todos os setores relacionados às viagens, seja turismo de viagens, marketing de destino, varejo de viagens, saúde, educação ou marcas de viagens”, disse Humphrey Ho, sócio-gerente da Hylink Digital nas Américas.

Trip.com Group Limited
Website: https://us.trip.com/?locale=en_us
Facebook: https://www.facebook.com/Trip/
Instagram: https://www.instagram.com/trip/
Twitter: https://twitter.com/Trip/
WeChat: https://pages.trip.com/images/social-media/wechatQRCode.png
YouTube: https://www.youtube.com/c/TripOfficial

Hylink Digital
Website: https://hylinkgroup.com/
Instagram: https://www.instagram.com/hylinkdigital/?hl=en
Twitter: https://twitter.com/hylinkdigital
LinkedIn: https://fr.linkedin.com/company/hylink

Sobre o Trip.com Group
O Trip.com Group Limited, anteriormente Ctrip.com International, é uma empresa de viagens online multinacional chinesa que fornece serviços, incluindo reservas de estadias, passagens, pacotes de turismo e gestão de viagens corporativas.

Trip.com é uma empresa listada na NASDAQ desde 2003 (NASDAQ: TCOM) com mais de 1,4 milhões de hotéis em 200 países e regiões, e uma rede de voos de longo alcance de mais de 2 milhões de rotas que conectam mais de 5.000 cidades em todo o mundo. A agência estabeleceu uma extensa rede de hotéis e voos que oferece aos clientes diversas opções em todo o mundo.

Sobre a Hylink Digital Solutions
A Hylink Digital (Hylink) é uma agência de publicidade e comunicações internacional independente totalmente integrada, com mais de 20 escritórios em todo o mundo e sedes em Los Angeles, Califórnia e em Nova York nos Estados Unidos. Classificada como Agência Digital no 1 pela Revista Semanal China Internet (CI) durante 14 anos consecutivos entre 2008 e 2021. A Hylink também foi vencedora do prêmio Effie China durante vários anos como a Rede de Agências Independentes Mais Eficazes do Ano e foi identificada como uma agência de crescimento mais rápido pela Adweek em 2021. A Hylink Digital recebeu 32 prêmios no 2021 Interactive Creative & Media Marketing Awards (anteriormente Modern Advertising Awards).

A Hylink consiste em unidades líderes do setor nas seguintes áreas: mídia digital, criatividade interativa, programática, SEM, marketing e investimento de conteúdo, EPR/social, pesquisa e insights. A Hylink atende empresas da Fortune Global 500, tanto na sua sede da China quanto na dos EUA, e tem escritórios de apoio em todo o mundo. Para mais informação, visite www.hylinkgroup.com, ou siga a Hylink no LinkedIn ou Twitter em @hylinkdigital.

Contato com a Mídia: Alana Reid

Nome: Alana Reid

Email: alana.reid@hylinkgroup.com

Casio to Release Full-Metal G-SHOCK Watches with Octagonal Bezel

Adding to the popular 2100 line featuring a streamlined, minimalist design

TOKYO, July 28, 2022 /PRNewswire/ — Casio Computer Co., Ltd. announced today the latest additions to its G-SHOCK shock-resistant watches. These three new GM-B2100 watches, with a full-metal design now adopted for iconic octagonal bezel of the 2100 line.

GM-B2100

This new shock-resistant GM-B2100 watches employ stainless steel as the exterior material for the case, band, and bezel, pushing the 2100 line forward in both full-metal construction and sharp design. In order to ensure shock resistance in these metal-clad timepieces, the shock-resistant structure created for the iconic shape of the full-metal GMW-B5000 was adopted for the screw-back case, band, and bezel joints of these watches as well, with buffering components made of fine resin installed between the bezel and case.

The bezel, put through meticulous processes — first forging, then cutting and polishing — are precisely crafted for an intricately shaped face that is eye-catchingly solid and stylish. To accentuate the beauty of the metal, the components are treated with different finishes — the bezel with a circular hairline finish on its top surface, the band with a vertical hairline finish, and the bezel bevel, buttons and case back with a mirror finish. The dial is composed of multiple parts to create depth and dimension, while the inset dial ring at the 9 o’clock position and the index marks are treated with a vapor deposition finish for a watch face with a truly quality look.GM-B2100D, GM-B2100BD and GM-B2100GD

The new watches also deliver practical utility with a Tough Solar charging system that eliminates the need to regularly replace the battery. They are also equipped with Smartphone Link* connectivity via Bluetooth® for accurate timekeeping and easy setting of alarms, countdown timer, world time and other functions from a smartphone app.

* Requires downloading the dedicated CASIO WATCHES app.
Model Color
GM-B2100D Silver
GM-B2100BD Black
GM-B2100GD Rose Gold

The Bluetooth® word mark and logos are registered trademarks owned by Bluetooth SIG, Inc. and any use of such marks by Casio Computer Co., Ltd. is under license.

Photo – https://mma.prnewswire.com/media/1866288/image_1.jpg
Photo – https://mma.prnewswire.com/media/1866289/image_2.jpg

Casio s’apprête à lancer ses montres G-SHOCK entièrement métallisées à lunette octogonale

Des nouveautés de la gamme 2100 au design épuré et minimaliste

TOKYO, 28 juillet 2022 /PRNewswire/ — Casio Computer Co., Ltd. a annoncé aujourd’hui les nouveautés de sa gamme de montres antichoc G-SHOCK. Ces trois nouvelles montres GM-B2100 adoptent un design entièrement métallisé pour les lunettes octogonales emblématiques de la gamme 2100.

GM-B2100

Ces nouvelles montres GM-B2100 antichocs utilisent l’acier inoxydable comme matériau extérieur pour le boîtier, la bande et la lunette, améliorant ainsi la gamme 2100 à la fois en matière de structure métallique et de design soigné. Afin d’assurer la résistance aux chocs de ces montres métallisées, la structure antichoc créée pour la forme emblématique de la GMW-B5000 entièrement métallique a été adoptée pour le fond de boîtier vissé et les joints de lunettes de ces montres, avec des composants tampons en résine fine installés entre la lunette et le boîtier.

La lunette, soumise à des procédés méticuleux — d’abord le forgeage, puis la découpe et le polissage — est précisément conçue pour un cadran solide et élégant aux formes complexes. Pour accentuer la beauté du métal, les composants sont traités avec différentes finitions : la lunette avec une finition à brossage circulaire sur la surface supérieure, la bande avec une finition à brossage vertical et le biseau de la lunette, les boutons et le fond du boîtier avec une finition miroir. Le cadran est composé de plusieurs parties pour créer un effet de profondeur et de dimension, tandis que l’anneau de cadran intégré en position 9 heures et les index sont traités avec un dépôt en phase vapeur pour un cadran de montre à l’aspect vraiment qualitatif.GM-B2100D, GM-B2100BD and GM-B2100GD

Les nouvelles montres offrent également une utilité pratique avec un système de recharge Tough Solar qui évite d’avoir besoin de remplacer régulièrement la batterie. Elles sont également équipées d’une connexion Smartphone Link* via Bluetooth® pour un chronométrage de précision et un réglage facile des alarmes, du compte à rebours, de l’horloge mondiale et d’autres fonctions à partir d’une application smartphone.

* Nécessite le téléchargement de l’application dédiée CASIO WATCHES.
Modèle Couleur
GM-B2100D Argent
GM-B2100BD Noir
GM-B2100GD Or rose

La marque et les logos Bluetooth® sont des marques déposées et sont la propriété de Bluetooth SIG, Inc. et toute utilisation de ces marques par Casio Computer Co., Ltd. est sous licence.

Photo – https://mma.prnewswire.com/media/1866288/image_1.jpg
Photo – https://mma.prnewswire.com/media/1866289/image_2.jpg

Casio va lancer la PRO TREK avec des plastiques issus de la biomasse et un écran LCD à double couche

Nouvelles montres pour activités de plein air PRO TREK avec grand cadran de boussole

TOKYO, 28 juillet 2022 /PRNewswire/ — Casio Computer Co., Ltd. a annoncé aujourd’hui les trois dernières nouveautés de sa gamme de montres pour activités de plein air PRO TREK. Les nouvelles montres PRG-340 sont toutes dotées d’un écran LCD à double couche qui permet d’afficher la boussole dans un grand format facile à lire.

PRG-340

Les parties extérieures des nouvelles montres pour activités de plein air PRG-340 intègrent des plastiques issus de la biomasse. Les montres utilisent également un écran LCD à double couche pour afficher la boussole dans un format large et facile à lire.

Casio démontre son engagement envers le développement de produits respectueux de l’environnement en fabriquant le boîtier, le fond du boîtier, le bracelet et la lunette rotative avec des plastiques issus de la biomasse*, utilisant des matières premières dérivées de graines de ricin et de maïs. Produits à partir de ressources renouvelables, les plastiques issus de la biomasse devraient favoriser le passage à des économies circulaires et réduire les émissions de CO2. La lunette, qui est plus sujette aux chocs que les autres pièces, est fabriquée dans un plastique de biomasse nouvellement développé, encore plus résistant.

*Les plastiques issus de la biomasse ne sont pas utilisés dans le bracelet métallique de la PGR-340T.

Le système de charge Tough Solar convertit efficacement la lumière des lampes fluorescentes et d’autres sources pour alimenter la montre, éliminant ainsi la nécessité de remplacer régulièrement la pile.PRG-340-1, PRG-340-3 and PRG-340T-7

Les nouvelles montres sont conçues pour être faciles à utiliser lors de la pratique de l’alpinisme, du trekking et d’autres activités de plein air. Elles offrent une grande lisibilité grâce à un écran LCD à double couche. La couche LCD inférieure affiche l’heure et les différentes mesures, tandis que la couche supérieure affiche le cadran bleu de la boussole en grand format. La lunette rotative permet également d’enregistrer facilement les indications de la boussole. Pendant ce temps, les attaches mobiles permettent de poser le boîtier et le bracelet de la montre à plat sur une carte en papier pour permettre aux utilisateurs de vérifier leur position actuelle et de tracer leur itinéraire. Les nouvelles montres permettent de mesurer facilement les relevés de la boussole, la pression barométrique, la température et l’altitude en appuyant sur un bouton.

Modèle Couleur Bracelet
PRG-340-1 Noir Plastiques issus de la biomasse
PRG-340-3 Kaki Plastiques issus de la biomasse
PRG-340T-7 Argenté Alliage de titane
Digital compass, Barometer, Altimeter

Photo – https://mma.prnewswire.com/media/1866442/PRG_340_KV_JP_WIDE.jpg
Photo – https://mma.prnewswire.com/media/1866443/image_2.jpg
Photo – https://mma.prnewswire.com/media/1866444/image_3.jpg